Bruin's front office working on a new marketing plan:
Now that the Bruins have hired ex-agent and Senators front office member Peter Chiarelli as the new GM (though Jeff Gorton remains interim GM), the Bruins are attempting to create a slogan that captures the organization's past glory, along with giving hope for its bright future. Here are some of the slogans they've been working on....
1) The Boston Bruins: Quite obviously steroid free!
2) Buy Bruins season tickets: it's your civic duty!
3) Enter the Official Bruins "When will Patrice Bergeron be traded?" pool and you might win 2 tickets to a Patriots game!
4) Your Boston Bruins: The best professional hockey team in New England!
5) Bruins Hockey: Where else can an obese 40 year old wear an XL Cam Neely jersey in public?
6) (The B's have announced tryouts for a new team of cheerleaders....called the "Ice Girls")...
Boston Bruins: Come for the tits, stay for the hits!
This slogan may be a bit racy for The Boston Globe and the local television stations, though I have a feeling WEEI
and The Herald are gonna love it!
7) Boston Bruins: Who Let the Dogs Out?
Admittedly dated, but still dead on.
8) Boston Bruins Hockey: We have beer, too! And fried dough!
9) All fans get a free Chalupa if the home team scores 100 points!
The B's were able to get insurance for this promotion for a song from Celtics management, who realized that they might
actually have a decent team next season and didn't want to pay for 20,000 meals at Taco Bell every week. What are the
odds that the Bruins score 100 goals in a 60 minutes game? One in a Google!
10) Boston Bruins: Building for the future since 1972.
1) The Boston Bruins: Quite obviously steroid free!
2) Buy Bruins season tickets: it's your civic duty!
3) Enter the Official Bruins "When will Patrice Bergeron be traded?" pool and you might win 2 tickets to a Patriots game!
4) Your Boston Bruins: The best professional hockey team in New England!
5) Bruins Hockey: Where else can an obese 40 year old wear an XL Cam Neely jersey in public?
6) (The B's have announced tryouts for a new team of cheerleaders....called the "Ice Girls")...
Boston Bruins: Come for the tits, stay for the hits!
This slogan may be a bit racy for The Boston Globe and the local television stations, though I have a feeling WEEI
and The Herald are gonna love it!
7) Boston Bruins: Who Let the Dogs Out?
Admittedly dated, but still dead on.
8) Boston Bruins Hockey: We have beer, too! And fried dough!
9) All fans get a free Chalupa if the home team scores 100 points!
The B's were able to get insurance for this promotion for a song from Celtics management, who realized that they might
actually have a decent team next season and didn't want to pay for 20,000 meals at Taco Bell every week. What are the
odds that the Bruins score 100 goals in a 60 minutes game? One in a Google!
10) Boston Bruins: Building for the future since 1972.
posted by joe sweeney at 2:16 PM
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